As you’re reading, I’d like you to remember a number – 11.3%. You might get something free in return. I’ve attended four different in person or virtual seminars where panel members or experts have talked about the future of the hotel industry for 2022 and beyond. Words like “incredible rate growth” and acknowledgments about hoteliers […]
Am I Optimizing My Price Based RMS Tool?
A Scenario with my new tool Imagine your price-based RMS has been up and running for a few months now. You feel pretty good about a few of the recommendations you received. You’ve made a few rate changes that you might not have made before, and you’ve skipped a few that didn’t look correct. Your […]
Auditing Your Price Based RMS – Are you Getting the Desired Results?
Over the past decade the use of Revenue Management Systems (RMS) has grown dramatically. Beginning in about 2013 RMS systems shifted focus from big-box hotels to limited-service properties with fewer than 100 rooms. While estimates still show that fewer than 20% of all properties globally utilize some form of RMS, 45% of all revenues are […]
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Summer is Winding Down and the Sales are Almost Over, How do Rates Look?
By Jim Rozell , Founder and CEO Summer 2019 is winding down. The litany of annual hotel summer sales is dwindling, and a view of the future rate landscape is taking shape for the end of summer booking lull. Overall rate growth is about zero. As we look forward 120 days from today, on average […]
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Hotel Compete: Future Industry Published Rate Trends
By Jim Rozell , Founder and CEO It seems that every day we are shown a new and exciting sale from hotel companies. Whether it is a “Make Your Break” sale or a “Global Sale” – discounted rates appear to be the new norm in the hotel industry. Summer has historically been “sale time” in […]
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